Coöperatie Hoogstraten

Mission and vision With our mission statement " Shaping a sustainable future in fresh fruit and vegetables together through craftsmanship and high-quality service" , Coöperatie Hoogstraten indicates that it wants to mean more than just an auction. The core business of course remains the commercialization of fresh fruit and vegetables for its producers, but tailor-made services are becoming increasingly important. And Coöperatie Hoogstraten wants to excel in this. In the coming years, Coöperatie Hoogstraten will focus strongly on expertise in order to be able to provide better information and an optimized service to both its producers and its customers. This in a sustainable framework, with attention for People, Planet and Profit. Because a healthy company has an eye for its employees, partners and the planet. And we want to achieve this together. Working cooperatively is in our genes and will always be our base for decisions. More than ever, the cooperative wants to be a quality reference and an expert in fruit and vegetables. With the Hoogstraten brand, Home of Quality, Coöperatie Hoogstraten shows itself as a reliable partner within the sector.

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